Laura Tønder aka Couturekulten is a danish fashion designer and blogger. Laura is known for her amazing street styles, for which she has featured in some of the biggest fashion magazines worldwide. We visited Laura’s apartment in Copenhagen, and got to talk all things fashion and even caught a glimpse of her gorgeous wardrobe.
Can you tell us a little about yourself and what you do?
I’m Laura, a start twenties Copenhagener, born and raised. I try to involve myself with fashion as much as I possibly can, both when working as a fashion designer for the Danish brand Munthe and when keeping up with my blog and Instagram.
Could you describe your own fashion style briefly?
I’m very colorful, playful and experimental. I love wearing prints and interesting materials. I’m a ‘never say never’ kind of person, and I believe in trying out new trends as often as I can.
Why did you decide to start blogging?
I was intrigued by the thought of connecting globally with like-minded stylish girls, sharing inspiration and getting some new ideas. I then discovered it could also become a platform for me to connect and network.
How would you describe your blog in a few words?
Aesthetically pleasing with a lot of colors.
As a fashion designer and a blogger, what do you think makes Denmark so fashionable?
I think our way of living shows in our style, we love practical and comfort, sneakers and jeans, but we also like to show and develop our personality, so to make ones style personal is of very high priority.
What are your favorite trends that are emerging now in Denmark?
Print mixing, people finally seem to adopt it and it makes the streets look so much color with all the colors, like a kind of colorful distortion to an often so grey sky.
Do you have any favorite fashion and street style bloggers, and if so why them?
I love thenativefox, she is so sassy and stylish. And her way of photographing is on point.
Lastly, you are very known for you amazing street styles, and we’d love to hear your tips for putting together an amazing outfit?
Try something new every time you a wear favorite piece. We always have a favorite pair of jeans, shirt or shoes. Make a promise to yourself that you never wear it with the same stuff, in that way you are forced to try out new combinations and don’t get stuck in “your usual uniform”.
It’s evident that Laura Tønder has a great love for fashion and vintage, and in her boutique you can find amazing pieces from Miu Miu, Giuseppe Zanotti and Graumann right now.
You can find Laura Tønder’s boutique now LIVE in Discover!
Photos taken by Sienna Rousseau